5 Things that you should learn from the launch of iPhone 7 as an Entrepreneur!

Growth Hack – Doer – 3 or 5 Things Blog

You have been witnessing a lot of media hypes, social media promotions and your geeky friends talking great about the iPhone 7 . The branding of iPhone 7 is so pervasive that either you stand as a critic or an ardent fan of the product, but you just can’t ignore it!!

• Competition brings opportunity!

In the market scenario of cutthroat competition and availability of phones with superior configuration within 150 $, if Apple is able to sell, it’s only because their competition is creating opportunity for such a brand to exist! They have keyed in exclusivity in the eye of the user to an extent that superior pricing model and niche design are working against their fellow OEM (Original Equipment Manufacturer).

• Defining your Bull’s eye customer.

Their simplicity and elegance in design is not for people in general. Each time a product of Apple is crafted its beheld to look great for its Bull’s Eye Customer. Do you know who is the Bull’s Eye Customer for Apple product? It’s the designer’s fraternity! They follow the clear approach to design it as niche as they could for their Bull’s Eye Customer and rest of the crowd follows it!

• Legacy speaks for itself.

Apple has an irreplaceable legacy of trust, innovation and impeccable customer service. It has been cultivating the culture of building a product quality that speaks for itself. For ages without much spent on their advertising they have been able to knock out their competitors with the Legacy of the brand Apple and its founder Steve Jobs.

 “To be yourself in a world that is constantly trying to make you something else is the greatest accomplishment.” – Ralph Waldo Emerson. Tweet This

• Innovation and Relevance goes hand in hand.

All the products have something unique and of relevance to its users. Each time Apple has innovated, it’s to solve a problem for its users.It was Steve Jobs who came with the first iPhone as a complete touch to use device. It came so handy that rest of the OEM start copying it. This time they have nailed it by bringing the hand’s free comfort to a new level.  This feature would ease the product usage and is of relevance to its users.

• Branding and Trust prevails with time.

iPhone is an iconic brand. They have built the brand with time and perfection. No one can replace the trust associated with the brand Apple. A customer doesn’t have any apprehensions before making a buying decision about after sales service, warranty issues & product quality for Apple . This has seeped into the minds of people due to years of excellence in showing such stupendous customer service to its user community.